FAQ (Frequently Asked Questions)
- What is Matcher and who is it for?
Matcher is a next-generation platform designed for professional matchmakers and matchmaking agencies. It combines an AI-driven matchmaking engine with a full client management system (CRM) and a shared network of singles, uniting matchmakers, clients, and data in one digital ecosystem. In short, Matcher is an all-in-one toolkit that modernizes how matchmakers manage their business, helping both independent matchmakers and agencies find and pair clients more efficiently. - How does Matcher benefit professional matchmakers?
Matcher is built to solve the pain points of traditional matchmaking work. Before using Matcher, many matchmakers juggled scattered tools – clients coming from social media or word-of-mouth, endless chats across WhatsApp/Telegram, and clumsy spreadsheets for tracking profiles – resulting in 10–12 hour workdays and burnout. After adopting Matcher, everything is centralized: all client profiles and conversations live in one app (with a familiar messenger-style interface), an AI assistant suggests compatible matches, and you can even safely share clients with colleagues at your discretion. The result is less busywork and more successful matches, freeing up your time from routine tasks. For example, instead of manually cross-checking profiles, you can let the AI surface good matches while you focus on building client relationships. - What are the main features of the Matcher platform?
Matcher offers several key features that set it apart from basic CRM software or old-school methods:- AI Compatibility Engine: Proprietary algorithms (based on psychology) predict relationship success and actively suggest the most compatible pairs, improving long-term match outcomes.
- Matchmaker-Focused CRM: A comprehensive client management system built for matchmaking – handling everything from intake questionnaires and profiling to tracking communications and match proposals – all in one convenient interface.
- Global Candidate Marketplace: A shared, curated database of singles accessible to all matchmakers on the platform, vastly expanding your pool of potential matches beyond just your local clients. This means you're not limited to your own roster – you can search the worldwide network for the right match.
- Network Effects: Every new matchmaker and client added contributes profiles to the common pool, increasing everyone's chances of making successful matches. This self-reinforcing cycle creates greater value as the community grows.
- How does Matcher's AI pairing engine work?
Matcher's AI pairing engine uses psychology-based algorithms to evaluate compatibility between profiles and suggest promising matches. The AI analyzes client data (such as personality traits, preferences, and behavior patterns) to predict relationship success probabilities. In practice, the AI will recommend relevant candidate matches for a given client and even provide tips or insights on why those pairs might work well. This doesn't replace the matchmaker's judgment – rather, it speeds up your search by highlighting high-potential matches, allowing you to focus on the human touch. Over time, as the system learns from outcomes, it can improve its suggestions, making your matchmaking more efficient and data-informed. - Does Matcher use psychological profiling in matches?
Yes. Psychological profiling is built into Matcher's compatibility algorithm. When clients join the platform, they go through a detailed profiling process (potentially including personality questionnaires or assessments), so the system captures key psychological data. Matcher's AI leverages these psychometric insights to pair individuals who have a higher chance of long-term compatibility. In other words, matches aren't based only on surface criteria; they consider deeper factors like values, relationship goals, and personality fit. This data-driven approach (sometimes referred to as "SoulFilter" internally) aims to improve match quality beyond what intuition alone might catch. As a matchmaker, you can still use your expertise, but you'll have rich psychological profiles to inform your decisions. - Does Matcher include a CRM system for managing clients?
Absolutely. Matcher has a full Client Relationship Management (CRM) system tailor-made for matchmakers. You can think of it as your automated digital rolodex and workflow tracker. The CRM lets you store and organize client profiles (with all their personal info, preferences, and profile details), keep notes on interactions, and track each client's matchmaking journey in one place. It also automates many tedious tasks: for example, it can log communications, set reminders or tasks, and even send notifications or follow-ups to clients. The interface is intuitive and designed for matchmaking use cases – from scheduling dates or meetings, to updating match statuses – so you no longer need to rely on Excel or paper notes to manage your clients. Everything is searchable and synced, making your daily management much more efficient. - What is the global candidate marketplace?
The global candidate marketplace is a shared database of singles and clients that all professional matchmakers on Matcher can access (subject to privacy settings). Instead of being limited to your own roster of clients, you can search among the "ever-expanding" pool of quality-vetted profiles worldwide on the platform. For example, if you have a client looking for a very specific match, you can look beyond your city – you might find a compatible candidate from another matchmaker in a different country. This marketplace greatly expands the selection of potential matches, addressing the classic supply problem where a small local agency might only have a few hundred profiles. With Matcher, you can tap into thousands of profiles globally, which means better chances of finding the right match for your client, faster. All candidates are carefully vetted and their data is standardized, so you can trust the quality of profiles you find through this network. - Can I collaborate or share clients with other matchmakers on Matcher?
Yes. Matcher is not just a software tool – it's also a professional network of matchmakers that enables collaboration. You have the option to safely exchange client leads or candidate profiles with colleagues when needed, entirely at your discretion. For instance, if you have a paying client who you can't find a match for in your own database, you could partner with another matchmaker on Matcher who has a suitable candidate, and vice versa. The platform even makes scenarios possible that were hard before – for example, a matchmaker in New York might team up with a matchmaker in Dubai to match an international client, splitting the fee for a successful introduction. By aligning incentives in this way, the marketplace turns potential competitors into collaborators, which is a game-changer for the industry. The built-in directory (Matchmaker Yellow Pages) helps you find and connect with fellow professionals, so you can build a trusted network through the platform. - What is the Matchmaker Yellow Pages directory?
The Matchmaker "Yellow Pages" is a professional directory of all matchmakers on the Matcher platform. It's included with the basic (Silver) subscription and lets you see and contact other verified matchmakers in the system. Think of it as an address book or LinkedIn for matchmakers – you can find colleagues by name or location, see their profile/agency info, and reach out for collaboration. This directory makes it easier to refer clients, share candidate leads, or simply network with peers. For example, if you have a client moving to another region, you could use the directory to find a reputable matchmaker there to hand off the client or work together. It's a great community feature that fosters networking and partnership among matchmakers, rather than everyone working in isolation. - Can I use my own branding on Matcher?
Yes, the platform supports custom branding for your matchmaking business. Even on the Silver plan, you can incorporate your agency's branding (such as your logo, brand colors, or tagline) into the client-facing elements of Matcher. This means any communication or interface your clients see can be white-labeled to look like it's coming directly from your company, not a third-party platform. For example, when you invite a client to fill out their profile or when they receive messages and updates, it can show your brand so the experience feels seamless and professional. This feature allows you to enjoy Matcher's powerful tools while maintaining your unique business identity. - What subscription plans does Matcher offer, and what do they cost?
Matcher currently offers two subscription tiers for professional matchmakers: Silver and Gold. Silver is priced at $29 per month and includes all the core features needed to run your matchmaking business (CRM, AI engine, basic access to the network, etc.). Gold is the premium tier at $59 per month, which includes everything in Silver plus additional benefits and higher usage limits for power users. Both plans are monthly subscriptions (no long-term contracts required), so you can upgrade, downgrade, or cancel as needed. This affordable, subscription-based model is designed to make Matcher accessible whether you're an independent matchmaker or running a larger agency. - What is included in the Silver plan?
The Silver plan ($29/month) provides matchmakers with a rich set of features to cover all essential needs. It includes 1,000 AI credits per month for using the AI matching and other smart tools. You get access to the premium shared database of clients (the global candidate marketplace) and can participate in the client exchange network with other matchmakers. Silver also gives you data-enriched matchmaking – profiles come with psychological insights and all users in the system are identity-verified for safety. Additional features of Silver include the Matchmaker Yellow Pages (professional directory), advanced search filters to find matches by criteria like age, location, income, etc., the ability to use your own branding, and the full matchmaker-specific CRM system to manage clients. You can even send out automated invitation links to onboard new clients easily via email. In summary, Silver covers everything a matchmaker needs to start streamlining their workflow and tapping into the global network. - What does the Gold plan add?
The Gold plan ($59/month) includes everything in Silver, plus several upgrades for high-volume or advanced users. First, it increases your allowance to 3,000 AI credits per month, so you can run more AI-driven match searches and analyses. Gold also grants access to an expanded "Premium+" client database, giving you an even larger pool of candidates. It adds a Blacklist feature, which allows you to filter out or flag certain profiles (for example, to avoid rematching past clients or block unsuitable candidates). The AI in Gold goes further by providing smart match recommendations – more nuanced pairing suggestions based on AI insights, which can save you time finding the right matches. You also gain fine-grained control over client data access, meaning you can set which details of your clients' profiles are visible to others in the network (protecting privacy when collaborating). Additionally, Gold includes customizable reports and full administrative control over your account, useful for agencies that need reporting on match outcomes or client activity. Finally, Gold members get a dedicated support and account manager assigned to them, providing personalized support and onboarding to help you get the most out of the platform. Gold is ideal if you want top-tier service and to utilize Matcher's capabilities to the fullest. - What are AI credits and how are they used?
AI credits are the platform's way of metering usage of its AI-driven features. Every month, your plan gives you a number of credits (e.g. 1000 on Silver, 3000 on Gold). These credits are consumed when you use certain AI functions – for instance, running an AI compatibility search for a client, generating AI-powered match suggestions, or possibly using upcoming AI features (like AI email campaigns). The exact credit cost per action may vary (for example, one match search might use one credit). The allotment is designed so that normal usage falls well within the monthly limit for most matchmakers. If you somehow exhaust your credits due to very heavy use, you can either wait for the monthly reset or inquire about purchasing additional credits. In practice, credits ensure fair use of the AI resources, but the given amounts are generous – Silver's 1000 credits are usually plenty for a month of matches. Credits reset each month with your subscription cycle. - Are there optional services for promoting clients or expanding reach?
Yes. In addition to the standard features, Matcher offers optional paid services to help you promote a client to a wider network, especially in other regions. For example, you can purchase a "Client Promotion in EU" package, where the Matcher team will circulate your client's profile to 50 active matchmakers across Europe, follow up with them to gather interest/feedback, and facilitate direct connections if there's a potential match – this service costs about 10,000 RUB (Russian rubles). Similarly, there's a "Client Promotion in US" package that sends your client's profile to 100 matchmakers in the United States with personal follow-ups, at a cost of about 15,000 RUB. These services are like a concierge marketing boost for a particular client, useful if you have a high-profile client or a very specific match need that requires casting a wider net. They can dramatically increase a client's exposure beyond your immediate network. - Is there a free trial or demo available?
Yes, Matcher does offer promotions for new users to try the platform. In fact, the company has advertised that if you reach out, they will give you a free 3-month trial of the Silver plan, plus an extra 2,000 AI credits as a welcome bonus. This trial allows you to explore the platform's features with no commitment and see how it fits into your workflow. Beyond special promotions like that, you can also request a demo or a guided tour from the Matcher team – they're usually happy to walk you through the system. The goal is to let you experience firsthand how the AI pairing, CRM, and marketplace work together to improve your matchmaking business. - How do I sign up for Matcher as a matchmaker?
To get started with Matcher, you would apply or sign up via the Matcher website (matcher.soulmatcher.app). The sign-up process typically involves providing some information about you or your agency and your professional experience. Since Matcher is a professional network, new matchmakers may undergo a quick vetting or approval process before gaining full access. In practice, this means after you fill out the sign-up form, the Matcher team might contact you to verify your credentials or answer any onboarding questions. Once approved, you can choose your subscription plan (Silver or Gold) and begin using the platform. There is no formal certification required to join (no special license needed), but you do need to be a legitimate matchmaking professional or business. - Do I need to be certified or vetted to join the platform?
You don't need a specific certification to use Matcher (there's no required matchmaking license), but yes, there is a vetting process. SoulMatcher (the company behind Matcher) requires an application and verification for matchmakers who want to join the platform. This is to ensure that professionals on the platform meet quality standards and to maintain a trusted community. In practice, this means when you sign up, the team might verify your identity and possibly your matchmaking business credentials (for example, checking your website or references). The goal is to keep the network reputable: open to newcomers (even independent or part-time matchmakers can join) but still professional and trusted. As long as you are genuinely operating as a matchmaker (or starting to), you shouldn't have trouble getting approved. This verification benefits everyone, as it helps maintain a high-quality pool of matchmakers and clients on the platform. - How do I onboard my clients onto Matcher?
Matcher makes it easy to bring your existing or new clients into the system. You can add clients in two ways: either manually input their profile details into the CRM or by sending them an automated invitation link. The platform provides one-click invite links for clients – you send the link to your client, and it guides them to create or fill in their profile (entering personal details, answering the questionnaire, etc.) which then appears in your CRM. This saves you time, as clients can directly submit their information and even complete any personality assessments online. Of course, you can also sit with your client and fill out the profile together within Matcher if you prefer a more hands-on approach. Once the client's profile is in, the AI can start pairing, and you can manage all interactions with that client through the platform. - Does Matcher have tools for communicating with clients?
Yes. Matcher includes built-in communication tools so you can manage conversations without leaving the platform. It has an integrated messaging system that lets you chat with your clients in-app, much like using a regular messaging app, except all those chats are organized under each client's profile. You can send updates, discuss match ideas, and schedule meetings or dates through this interface. The platform also supports automated notifications – for example, you can set it to remind a client about an upcoming date or to follow up for feedback. Essentially, Matcher acts like your own WhatsApp/Email hybrid within the CRM, meaning no more juggling multiple apps or losing track of conversations. All communication is timestamped and stored in one place, which is great for keeping records and context. And because it feels like a familiar chat, clients find it easy to use as well. This streamlined communication ensures you stay responsive and nothing falls through the cracks. - Can I communicate or network with other matchmakers through Matcher?
Absolutely. Matcher is designed to create a community of matchmakers, not just isolated users. Currently, you can find and reach out to other matchmakers via the Matchmaker Yellow Pages directory – for instance, you might send a message to discuss a potential client exchange or to seek advice. The platform allows matchmakers to connect with fellow professionals and even share candidate leads or collaborate on matches directly through the system. In addition, there are new community features on the way: in 2025, Matcher plans to introduce a built-in announcement board (bulletin board) where matchmakers can post updates or requests to the whole community, and closed group chats for matchmakers to have private group discussions. These upcoming features will make it even easier to network, form group forums (for example, regional matchmaker groups or interest-based groups), and support each other. So whether one-on-one or in groups, Matcher provides avenues to communicate with your peers, making the profession more collaborative. - How secure is the data on Matcher?
Data security and privacy are top priorities on Matcher. The platform employs secure data handling and strict privacy controls to protect sensitive client information. All communications and profile data are stored on secure servers; it's far safer than having client data scattered across spreadsheets, emails, or messaging apps. Access to data is permission-based – only authorized users (you and those you intentionally share with) can view certain information. The system likely uses encryption for data in transit and at rest (as most professional platforms do) to prevent unauthorized access. Additionally, because all users on the platform are verified and matchmakers are vetted, you can trust that the community itself is secure – it's not open to random sign-ups or scammers. The platform also provides features like the Blacklist (in Gold) and granular data access settings (in Gold) to give you extra control over who sees what. Overall, you can feel confident that using Matcher is safer than traditional ad-hoc methods, both for your clients' privacy and for your business. - Who can see my clients' profiles and information?
You control who sees your clients. By default, the clients you add to Matcher are visible only to you and your internal team (if you have one). Other matchmakers cannot see or search your client's full profile unless you choose to share or collaborate. Matcher enables secure, optional sharing of profiles – meaning if you want a colleague's help finding a match for your client, you can share that client's profile with them, but it's entirely up to you. In the Silver plan, you might share manually on a case-by-case basis (e.g., sending a profile through the system to a specific matchmaker). In the Gold plan, there are advanced controls where you can configure data access for each client, deciding what information is visible to others in the network. For example, you could hide personal contact details or last names until you agree to an introduction. There's also a blacklist and privacy settings to prevent certain people from ever seeing your clients. In summary, no one can "browse" your client list freely – you decide when and with whom to exchange client info, ensuring privacy is maintained. - Are all clients and candidates verified on Matcher?
Yes. One of Matcher's value propositions is that all user profiles are verified for authenticity. This applies to the singles/candidates in the database as well as the matchmakers. For candidates (the singles), verification may involve confirming their identity (e.g., government ID check or social media verification) and possibly screening their background to some extent. The goal is to maintain a premium, trustworthy pool of candidates – no fake profiles, and reduced risk of catfish or scammers. When you search the global database, you can have confidence that those profiles are real people who have been vetted. For your own clients that you bring, you'll likely guide them through a verification step as part of onboarding (so that everyone in the system meets the standard). This high verification standard elevates the quality of matches and gives peace of mind to you and your clients. It's like having an added layer of safety: everyone on Matcher is who they claim to be, which is crucial in a professional matchmaking context. - What is the blacklist feature used for?
The Blacklist is a feature available in the Gold plan that allows matchmakers to flag or exclude certain individuals from matches. In practice, it's a way to mark profiles that you do not want to interact with or consider for your clients. For example, if you encountered a problematic client in the past, you could add them to your blacklist so they won't show up in your searches or be able to contact you through the platform. It could also be used to avoid conflicts of interest – say you never want to match anyone with a certain person (perhaps an ex-client who caused issues), the blacklist ensures they are filtered out. The feature gives you an extra layer of control and safety in managing your matchmaking pool. It's one of those professional tools that might not be needed often, but it's very handy to have when you do need it, ensuring you can maintain your standards and protect your clients. - Can Matcher help me find more matches or clients beyond my own network?
Yes, that's a core advantage of Matcher. By connecting you to a global network and a large shared database, Matcher dramatically extends your reach beyond your personal network. For matching clients: you can find potential matches for them among thousands of profiles worldwide, not just the people you personally know. This means faster and more successful pairings because you're drawing from a much bigger pool of candidates. For example, a small agency that previously had only 200 profiles to work with can now access a collective database many times that size, so clients have better odds of finding "the one." Moreover, having access to this network can indirectly help you gain more clients as well. With Matcher, you can deliver results faster and take on cases you might have otherwise turned down, which can lead to positive word-of-mouth and capacity to handle more clientele. SoulMatcher (the parent company) is also integrating the platform with its consumer dating app ecosystem, which means you could receive new client leads through the platform as it grows. In summary, Matcher not only helps you make better matches for existing clients, but it can also grow your business by plugging you into a larger marketplace of singles and matchmaking opportunities. - What support does Matcher provide if I need help?
Matcher offers customer support to all its users, with additional perks for premium members. As a user, you can reach out to the Matcher support team via email or in-platform chat for any technical issues, questions, or guidance – they are responsive and knowledgeable about the matchmaking workflow. There are also resources like FAQs, user guides, and possibly webinars or community support forums to help you learn best practices. The platform is designed to be user-friendly, but whenever you encounter a problem or are unsure how to do something, help is readily available. Gold members receive priority support, including a designated account manager, but even Silver members can expect timely assistance from the general support team. The company understands that matchmakers are busy professionals, so they aim to resolve issues quickly to keep your work on track. - Does the Gold plan include a personal account manager?
Yes. One of the Gold subscription perks is having a dedicated support/account manager assigned to you. This means you get a specific person (or small team) from Matcher who will be your point of contact for any needs. Your account manager will often help with onboarding (e.g. scheduling a walkthrough of the platform, assisting in migrating your data), and they remain available to provide personalized support as you use Matcher. If you have questions, need tips on how to use certain features, or run into any issues, you can reach out to your dedicated manager directly and expect prioritized assistance. This is especially valuable for agencies or busy matchmakers who might benefit from a more hands-on partnership. Essentially, with Gold, you're not just subscribing to software – you're getting a concierge-level support service along with it. Silver users share the general support channels, while Gold users have a go-to person who knows their business context, which can save time and provide peace of mind. Many Gold users find that this personal touch helps them get more out of Matcher and tailor the system to their workflow. - Is Matcher available globally and in multiple languages?
Yes, Matcher is a global platform and supports multiple languages. The service is not limited to one country – matchmakers and clients from all over the world can join. In fact, SoulMatcher's ecosystem (including Matcher) is built with multilingual support, meaning the interface and materials are available in various languages to accommodate users in different regions. You might have noticed on their site that you can switch languages (English, Russian, French, German, Spanish, and more). This reflects their global reach. Additionally, because matchmaking often crosses borders (for example, a client in London might be open to matches in New York or Moscow), the platform is designed to facilitate international matchmaking. The global marketplace of profiles is accessible to you regardless of your location, and you can collaborate with matchmakers overseas just as easily as local ones. The platform likely handles time zones and internationalization details under the hood. In short, whether you're in Europe, the Americas, Asia or elsewhere, you can use Matcher, and you can serve clients who speak different languages. SoulMatcher's vision is truly worldwide, so they've made sure the platform can operate anywhere there are professional matchmakers. - What new features are planned for Matcher in 2025?
The Matcher team has announced several exciting features in the pipeline for 2025 to further empower matchmakers:- Announcement Board: An internal bulletin board where matchmakers can post announcements, requests, or opportunities to the whole community. For example, you could announce that you have a client looking for a match in a certain region, or see posts from others about clients available – a great way to crowdsource matches and share information.
- Closed Group Chats: Private chat groups for matchmakers. This will let you form group discussions (moderated or invite-only) with select colleagues – useful for regional groups, agency teams, or special interest groups (like matchmakers focusing on a niche). It's like having a built-in forum or Slack channel within Matcher for peer support and discussion.
- AI Email Campaigns: An AI-driven email marketing tool to help you manage communications and outreach. This could automate sending personalized email updates or newsletters to your clients or prospects. For instance, the AI could draft an email to re-engage old clients or to send matchmaking tips to your client list, saving you time on marketing.
- AI "SoulFilter": An advanced AI filtering feature that will further refine compatibility matching. While the current AI suggests matches, SoulFilter may add more granular AI insights – perhaps automatically screening out low-probability matches or highlighting subtle compatibility factors. It's like an even smarter matchmaking assistant layer to improve match quality.
© KG Connect ltd. SoulMatcher™ is a trademark of KG Connect ltd. All rights reserved.
